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THE ACTIVUS BRAND

WHAT MAKES OUR BRAND DIFFRENT

Activus is where speed, reliability and simplicity converge. Activus will always deliver the best possible loan in the shortest possible time. When it matters.These core values form the foundation of The Activus Brand position as a reliable and uncomplicated financial brand: Simple, Fast, Customized and Personal.

MARKET POSITION

Activus offers fast-paced, reliable and tailored mortgage solutions to customers wanting to secure funding for home purchases, home refinancing or home equity.

BRAND PROMISE

Activus will always deliver the best possible solution in the shortest possible time. When it matters.

BRAND CHARACTER

Our brand is energetic, a trait we reflect through brand expressions that are fast-paced, reliable and easy to understand.

BRAND IDENTITY STATEMENT

Activus promises our customers that they can count on us for tailored mortgage solutions delivered with speed, reliability and simplicity.

BRAND TRUTH

At Activus, we believe that everything we do should be about keeping our promises to our customers. If you think that we have failed to live up to our high standards we invite you to let us know. Likewise, if you like what we've done or you have suggestions for how we can make our brand even better, please contact us. Help us keep our promise to you: truth@myactivus.com.